20 Best Custom Hat Swag Ideas

March 18, 2022

When it comes to custom merch, hats remain a top pick with endless design options.

When it comes to custom hat ideas, you have several choices at your disposal. Custom hat printing remains in demand as Americans continue wearing caps, hats, and beanies. It’s well-known that the population has a love affair with branded caps as well as hats with designs. 


In terms of swag giveaways, personalized hats easily claim their space on the list of top 10 items. Custom hats held their own in 2021 with custom face masks, promotional USB drives, printed t-shirts, reusable tote bags, and outerwear. Plus, hats such as personalized snapback hats rank in the top 10 for promotional items with the most effectiveness. Other branded promotional items include calendars, writing instruments, mugs, and more.

Top 20 Best Custom Hat Ideas in 2022

When it comes time to invest in or update your marketing swag, make sure you are getting the brand exposure your company deserves. Take a look at our list of top branded caps and custom fitted hat ideas.

Baseball Hats and Caps

The most popular hat designs remain baseball hats and caps. Therefore, if you want to give away personalized hats that are sure to be a favorite, opt for the baseball design. In addition to your customers and prospects, your staff will enjoy wearing them too.


Custom baseball hats serve several functions. The versatile swag hat is great for blocking the sun from the wearer’s face. That’s why baseball players wear them. Personalized baseball caps are fun for corporate retreats, branding at conventions, and promotional swag gifts. 


To make custom hats, simply pick a gifting company such as Gemnote. Hat customization is an easy process, but there are several types of branding available. If you order through Gemnote, we make it easy by advising the best customization method for that specific hat. Our custom hat online service curators obtain some information from you, like swag goals, timing, budget and personalization needs. They then recommend custom hats according to your needs. If you need custom hat ideas, they can absolutely help with that too. In fact, they can give you a curated collection of custom hats to choose from by quality brands that are within your budget. Plus, with so many options, the process of customizing your own hat design is fun and easy.

1. The Mountain Ball Cap 

Ready to customize baseball hats? This ball cap is a great option! With an adjustable webbing buckle closure and plenty of room for customization, this customizable hat with a worn-in look will also be well-loved. Looking for embroidered hats? Talk to your Gemnote rep about unique customization options. 

Shown: Topo Designs Mountain Ball Cap 

2. The DALIX Local Expression Ball Cap Embroidered Hat

Everyone wants to be a local! Available in several sizes for both men and women, just add your logo for custom embroidered hats worthy of your next event. Plus with its adjustable buckle, it offers fitted custom hats everyone will love. 

Shown: Local Expression Ball Cap from DALIX

3. The Finn Five Panel Hat by AS Colour 

When it comes to personalized baseball caps, The Finn Five Panel hat is another great option. Featuring an adjustable fastener and metal side eyelets, this mid-weight cap is great for ordering in large quantities since it’s one size fits all.

Shown: Finn Five Panel Hat by AS Colour

4. Nike Sphere Dry Cap

When you are wanting to invest in custom baseball hats that will be worn on repeat, customize Nike hats, like this one. The Nike Sphere Dry Cap has quick drying and moisture control technology. It’s great for long business days on the road and physical activities. Customize sports hats for events or your next team building. 

Shown: Sphere Dry Cap by Nike

5. Nike Logo Hat 

The best custom hats are the ones that you create! Customize golf hats by Nike for a hole-in-one won. For Nike Logo Cap options, you can pick from several such as the Heritage86, Dri-Fit AeroBill One, and Legacy 91. If you want to turn these into custom hats for business giveaways or want to customize MLB hats, talk to your Gemnote rep. They have great tips when it comes time to customize hats with logo options.

Shown: Customizable Nike Logo Hat 

Snapback Hats and Caps

Personalized snapback hats have a similar design to custom baseball hats. However, two main differences exist. The first is the lid; the second is the closure on the back.


Personalized snapback hats include a wider and flatter brim than baseball caps. Also, the closure snaps instead of sliding. In many cases, the snapback offers a more cost-effective option. Thus, if you’re ordering in bulk, you can find customized hats cheap prices and even customize snapbacks hats online. 

6. Surf Hat by AS Colour 

As you explore hat customization options, you’ll find that you have several lid custom hat ideas at your disposal, like this AS Colour Surf Hat. With a snapback cap that’s available in several colors, you’ll have plenty of custom hat printing space to add your logo. Plus, it’s light weight, features 100% quick-dry nylon, and offers a one size fits all style.

Shown: Surf Hat by AS Colour 

7. Billy Cap Snapback

Another great style by AS Colour. Made from 100% cotton, it’s a one size fits all option with plenty of customization options. 

Shown: Billy Cap Snapback By AS Colour

8. The Carhartt® Cotton Canvas Cap

This Cotton Canvas Cap features a loop closure and technology that fights off odor and wicks away sweat thanks to the Carhartt Force® sweatband and  FastDry® technology. With Carhartt embroidered on the adjustable back, you are left with plenty of space to customize with your own company’s logo. Best of all, with a name like Carhartt® you know it’s designed to be long-lasting, durable, and able to withstand the elements. 

Shown: Carhartt® Cotton Canvas Cap

Trucker Caps

In the early 2000s, Ashton Kutcher made trucker caps a trend. After he wore five different styles of trucker caps in his show Punk’d, his audience took notice and started wearing them too. After all, who can resist a great comeback? Looking to customize trucker hats? You can’t go wrong with these brands. 


9. The North Face® Ultimate Trucker Cap 

Custom trucker hats are a solid option for the summer months. This trucker hat does double duty with a mesh design for ventilation and cool styling by everyone's favorite brand. 

Shown: The North Face® Ultimate Trucker Cap 

10. The Richardson Twill Back Trucker Hat 

Other great custom trucker hats include the Richardson. This trucker cap opts for a polyester back as opposed to mesh. It also includes a structured style, mid-profile, and six panels.

Shown: Richardson Twill Back Trucker Cap 

Dad Caps

If it probably seems like there is no shortage of caps; you’re right. Enter another variation - the dad cap. Dad caps look like baseball caps, however, it’s the material used that differentiates the two. Manufacturers produce dad caps from canvas or cotton materials while baseball cap manufacturers use wool. In addition, dad hats have an unstructured design and don’t include the front lining like baseball caps. Customize dad hats can be an affordable option too. Ask your Gemnote rep about options for custom hats no minimum. 

11. Vuori Signal Dad Cap 

This dad cap is great for every day. Not only does it includes a comfortable fit, sweatband, and slide closure, the tone-on-tone Vuori logo is an on-trend,  brand favorite that is an excellent choice for customizing. 

Shown: Vuori Signal Dad Cap

12. Alternative Dad Cap 

Another dad cap option is this one from Alternative. Your recipients will enjoy the unstructured cap with a pre-curved bill and antique brass side buckle. Plus it’s priced for cheap custom hats but with great quality. 

Shown: Alternative Dad Cap 

Newsboy Caps

Several headwear options date back to early American history. Men and women wore them to protect their heads and faces against the sun, wind, and rain. They protected the rest of their bodies with coats. 


Men of leisure wore a version of newsboy caps. Of course, people who sold newspapers wore newsboy caps. The best news, if you're on the hunt to customize hats for cheap you can opt for these styles too.

13. Baker Boy Newsboy Cap

If you’re searching for an on-trend unisex design, you can’t go wrong with a newsboy design like this Baker Boy. Manufactured from Yorkshire, the cap is a fashion statement and perfect when you want to customize fitted hats.  

Shown: Baker Boy Newsboy Caps

Canvas Caps

Canvas caps are a solid option for those searching for custom embroidered hats and swag with durability. Cotton canvas is the material of choice for totes, backpacks, and hats. The canvas fabric has waterproof, windproof, and UV protection capabilities. 

14. Adams Optimum Pigment Dyed-Cap

A laid back, casual cotton hat that goes anywhere and is also available in canvas options. The Adams Optimum Pigment Dyed-Cap is perfect for those who want color choice. And, for an elevated style, you can’t go wrong with custom hats with logo embroidery.

Shown: Adams Optimum Pigment Dyed-Cap 

Brim Hats

Brim hats offer more protection for the head, face, and neck. People wear them for hiking, fishing, walking, and more. Visit gemnote.com for easy ways to customize hats online. 

15. Port Authority® Outdoor Ventilated Wide Brim Hat 

With SPF protection against the sun, insect repellent technology, and a moisture-wicking sweatband, what’s not love? 

Shown: Port Authority® Outdoor Ventilated Wide Brim Hat 

16. Nautica Bucket Cap

Bucket caps resemble the brim version and this fun style by Nautica includes metal side snaps and a neck strap with a toggle. 

For more bucket hat options, ask about custom hats New Era designs. 

Shown: Bucket Cap by Nautica


In 2022, several headwear options double as fashion statements. Like the trucker cap, beanies have a fashionable side. Even better, they have practical elements too. For example, for those who live in areas where it snows, where there are high winds or lots of rain, the beanie makes great personalized hats to help your recipient stay warm. When it comes to custom hats with name or logo, beanies also provide ample space for personalization. 


When it comes time to customize beanie hats, think through the location and timing of your giveaways to make sure your recipient can enjoy them right away.

17. Carhartt Watch Hat

An on-trend beanie that keeps the wearer’s head warm during icy conditions

Shown: Carhartt Watch Hat Beanie 

For the Ladies

When you walk into the clothing section of a department, they separate the men’s and women’s clothing. In terms of headwear, the general shapes and sizes for women differ from men. Women have lighter skulls and different facial features. Need a swag hat for girls? Talk to your Gemnote rep for branded caps that will fit them as well. 

18. Marine Layer Sutter Beanie

The Marine Layer Sutter Beanie tops the list for cap swag ideas for ladies. The soft material fits perfectly while the red hue makes a statement. 

Shown: Marine Layer Sutter Beanie

Unisex Custom Hat Ideas

Sometimes knowing how many men and women will show up to your event is difficult. Running out of your branded caps and swag for one or the other could lead to a missed marketing opportunity. That’s when unisex custom hats come in handy.

19. The Bob Marino Bucket Hat 

With its unisex style and natural features, this bucket hat is versatile rain or shine!

Shown: Bob Marino Bucket Hat

20. Sport-Tek® Contender™ 

There’s a reason custom bucket hats are all the rage and you can’t go wrong with a style like this one from Sport-Tek® Contender™ which features moisture-wicking and is great for a day spent golfing, playing tennis, or in the garden. Plus, Most visors are unisex which makes them another great option for your marketing incentives. 

Want to make your swag hat unique? Ask about custom hats with leather patch add ons that are customizable. 

Shown: Sport-Tek® Contender™ Visor 

If you’re targeting a specific group, consider ordering custom work hats such as brim, snapback, and baseball styles. When you hope that your swag recipients will treat it as a fashion piece, opt for beanies and other fashion forward styles by brands you know and love. Talk to your Gemnote rep for Adidas swag hat options and other brands like Nike, Champion, and more. They can also offer recommendations for custom hats and shirts for your onboarding swag kits and stores. 


Plus, with easy online ordering, you don’t need to look for custom hats near me to find just what you’re looking for! Whether you’re on the hunt for custom hard hats, custom cowboy hats and more, you’ll find quality products from all the best brands. 

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